Reba brings 30 years of roll-up-your-sleeves public relations and communications counsel to healthcare companies facing the moments that define them.
We have a major milestone coming and our stakeholders aren’t ready
We’re doing important work, but no one knows who we are
We aren’t optimizing PR for an upcoming product launch
Our story isn’t landing with investors or media
Our competitors are louder than us
A major issue is threatening our reputation
Right hand to a company's corp comms lead for counsel, strategy and execution
Cross-functional integrated communications, disease education, brand campaigns
Fractional comms lead, senior strategist, team educator
RAliance Communications is led by Reba Auslander, a senior strategic advisor working with leading life sciences companies, startups, and advocacy organizations.
Clients work with Reba not just for execution, but for judgment, clarity, and partnership, especially during high-stakes or high-visibility moments.
Reba works with a trusted network of collaborators and partners, allowing her to scale support based on each client’s needs.
Three pathways to start the conversation, depending on your immediate needs and timeline.
Gut check PR and communications needs; quick counsel on a tricky situation; learn more on how we work
Deeper engagement to align on messaging/positioning, communications planning, and/or execution
Whether you’re preparing for a major milestone or navigating a complex challenge, we can start with a conversation.